Get on Board with Us

We offer hundreds of billboard sites throughout the Midwest. Specializing in interstate and primary highway locations, Mid-America’s sought-after boards offer high traffic counts and excellent visibility.

Mid-America Advertising Logo

Why Billboards?

Outdoor advertising is an extremely effective and cost-efficient way to reach your audience.

It's Eye Catching

That's why all media (newspapers, television, and radio) purchase space on billboards. In our mobile society, people get information from billboards.

It's Motivating

Outdoor is ideal for product introductions, store openings, elections, holidays and promotions when timing is critical.

It Cannot Be Turned Off

Unlike any other medium, billboards deliver a message that can't be thrown away, changed to another channel, or tuned out.

Bridging the Media Gap

Outdoor bridges the gap between in home advertising from other media and the out of home purchase, by giving information and directing people to your business.

UNDERSTAND THE COST OF ADVERTISING AND HOW MEDIA COMPARE

Research studies have repeatedly shown that Out-of-Home (OOH) significantly lowers the cost of advertising. To reach 1,000 people, OOH delivers the same audience at significantly lower cost.

BULLETINS   $5.21

POSTERS   $3.11

TRANSIT SHELTERS   $3.45

DIGITAL PLACE-BASED   $20.50

SPOT TV (NOT PRIME)   $8.99

SPOT TV (PRIME)   $33.85

TRANSIT SHELTERS   $3.45

DIGITAL PLACE-BASED   $20.50

VIDEO   $24.60

GENERAL ONLINE   $1.90

PREMIUM ONLINE   $10.40

RADIO   $13.50

MAGAZINE   $14.00

NEWSPAPER   $32.50

The Mid-America Guarantee

In business since 1993, we offer one of the best iron-clad guarantees in the industry.

Installation Icon

Installation

Guaranteed billboard installation within 5 working days from receipt of vinyl.*

Optimal View Icon

Optimal View

A promise to have all vegetation cleared within five working days of notification.*

Lighting Icon

Illumination

A guarantee to have any illumination issues fixed within 2 working days of notification.*

* weather permitting

Our Locations

Mid-America Advertising specializes in the Midwest region. For up-to-date availabilities, please contact a sales representative.

Click on the location maps below to view a larger version.

Mid-America Billboard Location Map 1

Location Map 1 PDF Download

Mid-America Billboard Location Map 2

Location Map 2 PDF Download

Mid-America Billboard Location Map 3

Location Map 3 PDF Download

Central Illinois | Map Locations

Specific location information will be coming soon. We appreciate your patience!
Contact Us for specific location details.

Western Illinois | Map Locations

Specific location information will be coming soon. We appreciate your patience!
Contact Us for specific location details.

Eastern Illinois | Map Locations

Specific location information will be coming soon. We appreciate your patience!
Contact Us for specific location details.

Iowa | Map Locations

Specific location information will be coming soon. We appreciate your patience!
Contact Us for specific location details.

Southern IL/Missouri | Map Locations

For Southern IL and Missouri locations, please contact info@midamericaadvertising.com for more details.

National | Map Locations

In addition to helping you secure locations from our existing local inventory, Mid-America Advertising can also successfully manage your national outdoor campaign. Taking into consideration your campaign goals and utilizing our industry knowledge, Mid-America will find the best space available across multiple markets, negotiate great rates, and handle the artwork and invoicing for you. Let us make your next outdoor campaign seamless.

Contact Us for specific location details.

New | Map Locations

Specific location information will be coming soon. We appreciate your patience!
Contact Us for specific location details.

Products and Services

We take pride in delivering the finest quality graphics and high-touch customer service.

Structures

Our structures are attractive, illuminated, immaculately maintained and built with superior structural quality. The steel monopoles are doubled face or stack units and they vary in size.

Available Board Sizes
  • 10' x 15'
  • 10' x 20'
  • 12' x 24'
  • 10'6" x 36'
  • 14' x 48'
  • 20' x 60'

Mid-America Advertising utilizes the SmartLink™ system on our structures. For more information, read here.

Production

We utilize flexible face vinyl for all of our outdoor structures. This cost-effective and attractive substrate provides long-term durability, is reusable and easily stored. Full color artwork is digitally printed on the vinyl for a high quality appearance. Vinyl allows for faster preparation, easier installation and lower total production costs for clients.

  • For information on artwork specifications, setup and submission, click here.
More Information

mike@midamericaadvertising.com

Design

We’ll work with your design team or advertising agency to make sure the production process goes smoothly. Don’t have a designer? No problem. Mid-America Advertising will gladly provide graphic design services to meet your specific needs.

More Information

mike@midamericaadvertising.com

Banners

Need to increase brand awareness, catch your customers' attention or announce a personal event? Mid-America Advertising provides full color, digitally printed banners for all of your messaging needs. Professional design and custom graphics are also available. Banners provide a flexible, portable and affordable way to share your message indoors and out.

For an estimate on your banner needs, please call or email today. Pricing includes artwork and production of vinyl. Square footage discounts are available based on quantity.

Production Costs

For quotes please contact Mike Baietto:
217-585-8110 x 101
mike@midamericaadvertising.com

Land Leasing Opportunities

Make your property work for you! We are always interested in leasing property to use for billboard advertising sites. Get the most out of your real estate and increase your income by thousands per year!

More Information

jeff@midamericaadvertising.com

Digital Specifications

Guidelines for digital artwork setup and submission.

Artwork Guidelines

Programs Supported
  • Adobe InDesign, Illustrator, Photoshop
  • Macromedia Freehand
  • QuarkXPress
  • CorelDraw

latest versions supported

Art Specifications

Please build your file in CMYK. All black elements should be built as C40, M40, Y25, K95. Due to the sensitivity of our materials and printers, we found this combination to print the richest black.

Please convert all fonts to outlines (paths) or include all screen and printer fonts.

For vinyl billboards, we recommend that you use 1" = 1' scale at 300 dpi minimum.

For smaller banners, we recommend that you use 1" = 1' scale at 600 dpi minium.

When naming your file, please use only alphanumerical characters with underscores for spaces, if necessary. This will avoid any problems with ftp transfer.

If you files exceed 300 MB, we recommend that you send your files on disk.

Accepted File Types File Types

We accept most any type of file from the listed art programs, but we prefer to use layered psd, eps, tiff, or high-res pdf or jpeg files..

Artwork Submission

File Upload

midamericaartwork.com
Username: MidAmerica
Password: MidAmerica

PDF Downloads

Artwork Specifications
File Upload Instructions

Before You Upload
  • Are the fonts converted to outlines or included in the support files?
  • Is your artwork set up proportionally to the final size?
  • Are all the supported files included (fonts, placed images)?
  • Is it in CMYK color profile?
  • If you order requires pole pockets, is there bleed included in your file?
  • Are all placed images high resolution (for best quality)?

Please email Heather Blasing with questions.

File Setup

Vinyl Examples
10 high x 30 inches wide | 300 dpi
14 high x 48 inches wide | 300 dpi
10.6 high x 36 inches wide | 300 dpi
10.6 high x 31 inches wide | 300 dpi
10 high x 31 inches wide | 300 dpi
10 high x 30 inches wide | 300 dpi
12 high x 24 inches wide | 300 dpi
10 high x 20 inches wide | 300 dpi
10 high x 16.8 inches wide | 300 dpi
10 high x 15 inches wide | 300 dpi

These examples show dpi for best print quality results.

Vinyl Banners

  • Indoor/Outdoor vinyl with black back and slight gloss finish.
  • Any size, color and custom design.
  • High-resolution digital printing for a vibrant and professional look.
  • Banners are printed from 300 dpi up to 1,200 dpi. 300 dpi is recommended for outside viewing while anything over 600 dpi is recommended for inside viewing.
  • Standard grommet spacing is every 2 feet with grommets in each corner.
Note

Vinyl billboards with pole pockets typically require 6" bleed on all sides.

Our Advertisers

Attractive locations, immaculate structures, and compelling messages add up to outdoor success.

Miller Brewing Company

Zara's Collision Center

Memorial Health Systems

McDonald's Restaurants

Design Ideas

Mid-Illini Mayhem

Obed & Isaacs's

UIS Prairie Stars

Board News

Mid-America Advertising is involved in the community we serve. We regularly donate billboard space to charitable organizations, serve as board members and mentors, underwrite events, and contribute to worthwhile organizations.

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Mid-America Advertising TEAM

You can expect expert knowledge and responsive service from our professional and friendly staff.

Jeff Stauffer

Partner/President

Bob Connors

Partner/President

Dave Stukenburg

Partner/Sales Manager


Jo McKenna

Sales Representative

Robin Stults

Sales Representative

Emily Wallbaum

Office Manager

  •  

Heather Blasing

Graphic Designer

Darla Jorn

Land Lease Specialist

Mike Baietto

Operations Manager


Lisa Markowitz

Sales Operations

  •  

Michelle Harris

Receptionist

  •  

Kayla Humphrey

Art Department